That is of total players that have played though. Of active, regular players, I imagine the multiplayer hours way outstrips the single player hours.
It feels like the single player gamers have mostly given up. And I do feel like that is a terrible thing. There just isn’t much to do single player wise and bad AI makes what little there is worse. Freeplay doesn’t provide the options and good AI of a game like Automobilista 2 for it to be a fun sandbox that keeps people coming back. It lacks single player non-rivals events like drift, drag, autocross, licensing, spec racing, and silly games to break up the monotony.
I just don’t see how they fix single player without it starting from scratch. Making more permanent series could help a small amount and more options to get fomo cars that are gone. I feel like rivals could be greatly improved by adding permanent drift events, car division sorting, and permanent bop spec events with by car sorting.
Of the players left in the game though, I’d wager the vast majority of them are in that 10%. What is exciting to bring the single player back? Most of my time in FH5 was spent in single player/rivals, and for the most part I had fun. For FM to fix that, they need to basically remake the game. Tinkering at the edges won’t do it.