This is a fascinating topic that becomes crucial now that we are heading to Japan.
The question is: Does it make sense for the Forza series to convert all Japanese cars, currently labeled for foreign markets (e.g., Nissan 370Z), to their original Japanese Domestic Market (JDM) names (e.g., Nissan Fairlady Z34)?
The Argument for JDM Names (Fairlady, 180SX, ALTEZZA)
For a Forza Horizon game set in Japan, using JDM names offers a huge boost to authenticity and immersion:
Immersive Setting: Using the local names like “Fairlady Z” or referencing specific chassis codes (like BCNR33 or JZA80) makes the game feel more targeted at the core JDM enthusiast, who will be the most excited about this location.
Cultural Respect: It’s a nod to the local culture where these names are used every day.
Accuracy: In many cases, the original JDM versions often have slight differences in engines, trims, or features compared to their export counterparts. Using the correct name reflects an attention to detail.
The Argument for Global Names (370Z, RX-7)
There are valid reasons why the developers might stick to global branding:
Global Recognizability: A global name like “Nissan 370Z” is instantly recognizable to millions of players worldwide, many of whom may not be deeply familiar with JDM culture. Consistency helps accessibility.
Licensing Consistency: Licensing deals are often struck with the global brand name. Changing the naming convention could complicate partnerships with manufacturers like Nissan, Mazda, or Toyota, who want their global brands promoted.
Forza Consistency: The series has always used mostly global names (with some exceptions like the Fairlady Z in older titles). Changing this now could break established conventions for existing models.
What do you think? Should Turn 10/Playground Games prioritize authenticity and use the JDM names exclusively for the Japanese setting, or should they stick to the globally recognized export names for brand consistency?
Please note that in this case the cars will have right-hand drive and a speedometer in kilometers per hour.
Let’s discuss!

